Stuart Martin, the founder of Ethical Sales Pro, boasts over 30 years in the industry, during which he has been pivotal in developing sales strategies that are not only effective but ethically sound. His deep expertise in forming and guiding sales teams has established Ethical Sales Pro as a model in the sales field. Stuart’s career, deeply rooted in sales, saw him evolve from Sales Executive roles with BMW and Volvo to leadership positions across renowned brands like Jaguar, Skoda, BMW, and MINI. His journey emphasized ethical practices within business, leading to the inception of Ethical Sales Pro in 2021, aimed at offering training and consultancy for businesses seeking ethical sales strategies. Stuart’s accolades include National Sales Dealer of the Year with Jaguar and Retailer Group of the Year with Jaguar Land Rover, reflecting his commitment to excellence in sales and customer service. A Level 5 qualified coach and mentor, and a Member of the Institute of Leadership and Management, Stuart’s approach is underpinned by honesty and integrity, principles that have garnered trust and respect from clients and are the cornerstone of Ethical Sales Pro.